cloudcloudcloudProduct Management
DOMAIN

Product Management

The bridge between need and creation.

Frameworks

Core mental models and strategic tools for this domain.

PRODUCT MANAGEMENT

RICE Prioritization

Let four numbers do the arguing, the highest score earns the first slot.

KEY COMPONENTS
ReachImpactConfidenceEffortScore-based rankingDebate-free decisions
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RICE Prioritization Summary
PRODUCT MANAGEMENT

Opportunity Solution Tree

Every feature should trace its roots back to a real human problem, or it's growing in sand.

KEY COMPONENTS
Desired outcomeOpportunity spaceSolution ideasExperimentsDiscovery pathConnected tree
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Opportunity Solution Tree Summary
PRODUCT MANAGEMENT

The Kano Model

Some features are invisible until they break, others light up the room just by existing.

KEY COMPONENTS
Must-havesPerformance featuresDelightersExpectation curveSatisfaction mappingFeature tiers
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The Kano Model Summary
PRODUCT MANAGEMENT

Working Backwards

Write the headline before you write the code, if the story isn't great, neither is the product.

KEY COMPONENTS
Start with press releaseCustomer firstImagine the launchFAQ before codeVision anchorReverse build
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Working Backwards Summary
PRODUCT MANAGEMENT

The Hooked Model

Four steps and they're hooked, the best products don't need reminders, they become the reminder.

KEY COMPONENTS
TriggerActionVariable rewardInvestmentHabit loopRepeat engagement
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The Hooked Model Summary
PRODUCT MANAGEMENT

Product-Led Growth Loops

When the product sells itself, growth stops being a campaign and starts being a consequence.

KEY COMPONENTS
Product drives acquisitionVirality built-inSelf-serve experienceUsage triggers growthLoop compoundsUser-led
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Product-Led Growth Loops Summary

Fusions

Powerful combinations of concepts applied to real-world scenarios.

The Streak Machine

The Streak Machine

Hooked Model + Social Reciprocity

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The Self-Advertising Product

The Self-Advertising Product

Product-Led Growth Loops + Network Effects

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The Paper Launch

The Paper Launch

Working Backwards (PR-FAQ) + Smoke Testing (MVP)

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The Listening Engine

The Listening Engine

Continuous Discovery + Opportunity Solution Tree + Kano Model

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